Started at home, on a practice where a quiet phone is personal.
Ark Visibility is a two-person, veteran-owned marketing company in Omaha, Nebraska, founded by Gerad Patton. It builds and repairs websites, sets up Google Business Profiles and manages SEO for cash-pay medical practices anywhere in the United States. The company began at home: Gerad runs the website and search presence for his wife's pediatric functional medicine practice, and everything on this site was learned there first. Every price is published, and every engagement starts with a free audit.
Gerad Patton
I run the website, the search presence and the marketing for a cash-pay pediatric functional medicine practice in Omaha. No insurer's directory has ever sent that practice a patient, so I've learned firsthand how families find a practice like it, and how easily a good one stays invisible for reasons that have nothing to do with how good it is.
Related: functional medicine marketing.
I served in the United States Marine Corps from 2010 to 2022. The habits that stuck are the ones you'll see in the reports: a checklist for every job, every number traced to where it came from, and work written so that someone else could pick it up and finish it.
Ark Visibility is two people, and I do the work you'd be paying for. We'd rather start with a finished piece of work than a sales call, so the audit comes first, it's free, and it's useful whether or not you ever talk to us.

Happy Kid Functional Medicine, and a disclosure
Happy Kid Functional Medicine is a pediatric functional medicine practice in Omaha. Its website launched in April 2026, built and maintained by us on Wix.
It is owned by Gerad's wife.
How we work
Eight rules we work by
We measure what's public, and say what we couldn't see.
The first audit is from the outside only. We mark the gaps instead of filling them.
Every number says where it came from.
Tool, date and location, so you can reproduce it.
The do-it-yourself path is always shown.
If you can fix it free in an afternoon, we tell you how, and if you don't need us, the report says that.
We publish nothing without your sign-off.
You see every draft, with the reasoning, before you pay for it. Read the 20-minute call that writes your website.
Every price is published.
By the piece or by the month, with no contract either way. Medical practice SEO pricing. Related: questions to ask an SEO agency.
Everything we make for you is yours.
The free reports outright, and every paid page, listing and report the moment it's approved. Tools run on your login at the provider's price, and the history stays with you.
We don't promise a position on Google.
Nobody can, and Google says so itself. We promise deliverables, turnaround and sign-off.
We take no referral fees.
Not from BrightLocal, not from scheduling software, not from any vendor we might recommend. The advice is only worth something if that's true.
The monthly plans end at the close of whichever month you choose, and per-piece work ends when you stop ordering. The details are in the terms of service.
Work you can look at
Recent builds
Happy Kid Functional Medicine
Pediatric functional medicine, Omaha, Nebraska. Built and maintained on Wix.
Judge us by the audit.
Four plain-English reports on your practice, free, within two business days.